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Shopper Marketing Weekly Snacks #04
Campaign scoop Paying tribute in an annoying way. Pringles takes an irritating walk down memory lane. In its latest soci...
Shopper Marketing Weekly Snacks #03
Let’s get physical!
Top 5 Shopper Profiles for Grocery Stores
It’s important to know your customers and understand their needs and wants. This industry is changing constantly and so ...
Shopper Marketing Weekly Snacks #01
Putting the shopper experience first One-stop shopping. It’s 2022 and retailers know that customer experience is the key...
Shopper behavior: The most important indicator for a retail strategy
Nowadays, it’s a shopper-centric world. Unlike the 60s when customers didn’t have as many options, now, they can move fr...
Make your customers feel represented with inclusive marketing
Brands all over the world are trying to find better ways to engage with their customers. However, most of them make the ...
Storytelling in retail: how to do it right at the point-of-sale
Everybody loves stories, right? When we were kids we fell asleep listening to them, when we were teens we fell in love w...
How to optimize your shopper marketing strategy
Customer experience, customer satisfaction, and finally, sales, are the most important things to look out for as a retai...
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Top Trade Marketing Ideas for Success
Shopper Marketing in European Grocery Retail Stores
Blunt Marketing, Boomer preference, and Consumer loyalty - Monthly Snacks #95
How Retail Media is Transforming the Grocery Retail Industry
Creating Unified Retail Experiences

The new generation of POS displays will completely rock your world.

Find out all about the interactive shelf advertising robot used by top FMCG brands around the world.

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